As a part of the TCLoc master’s program, we learn about search engine optimization (SEO). But why is that the case? Here is the blog post that I wish existed when I asked myself that same question.
Like many other TCLoc students, I come from a translation background. As a result, the connection between translation and localization was instantly clear to me. However, knowing little about how SEO works, I was unsure about the correlation between the two. If this is also the case for you, keep reading!
With voice search on the rise, voice search optimization is becoming more and more important. In this article, we’ll give you some tips on how you can get started with optimizing your content for voice search and make sure that your content reaches your target audience.
If you’re somewhat familiar with SEO, you have probably heard of title tags. Understanding these is critical for your SEO strategy. What is a title tag and how can you best optimize it? Discover why SEO title tags are important and learn some best practices!
SEO becomes more and more important in a localization process. On the border between digital marketing and localization, SEO is a set of techniques needed to reach your audience and appear in the top search engine results.
Do you want to sell a product or service or collect more subscribers? A landing page will definitely help you to reach this goal. But how can you make users land on your landing page? It is actually pretty simple: when users click on a search engine optimized search result or on a link you provide them in an advertising e-mail or in a social media marketing campaign, they will be redirected to your landing page.
In a world where Google Penguin is constantly watching you, getting backlinks can get quite complicated. However, as any SEO expert knows, these links are essential to optimized content and can massively improve your online visibility. Thanks to guest blogging, a netlinking strategy, you can make it! Here is what you need to know…
Disclaimer: Google, as well as many other search engines uses complex algorithms based on thousands of different criteria that can change at any moment. This guide cannot ensure that you find yourself at the top of page one on a Google search engine results page (SERP). However, it will provide you with some basics in natural SEO (Search Engine Optimisation), as well as give your site the best possible chance of succeeding in the long term for no extra cost than a few hours of your time.