Skip to content
sun-logo Master TCLoc Faculty of Languages University of Strasbourg

TCLoc Master's

  • Master’s Program+-
    Why TCLoc?Why TCLoc at Strasbourg University?Format and FeesCurriculumtekom and TCLoc
  • Certificates+-
    Online Certificate in Localization and Digital CommunicationOnline Certificate in Digital Technical Communication
  • Admissions+-
    TCLoc admission requirementsProcessApply Now
  • TCLoc Community+-
    Our InstructorsOur StudentsAlumni and MentorsEventsOur TeamOur Partners
  • Blog
  • Contact Us

Category: Search Engine Optimization (SEO)

The Impact of Artificial Intelligence on SEO Strategy

Artificial intelligence on SEO
By Susana Luque Gomez | March 6, 2025March 6, 2025 | Machine learning & Artificial Intelligence Search Engine Optimization (SEO)

Search engine optimization (SEO) has undergone a massive transformation over the years, and one of the biggest disruptors in this…

Read article

Multilingual and Multinational SEO: a guide to global optimization

By Meryl Desveaux | January 24, 2025January 31, 2025 | Search Engine Optimization (SEO)

When it comes to search engine optimization, two strategies are to consider for most global businesses: multilingual SEO and multinational…

Read article

The Influence of Localization on Boosting SEO Performance

SEO Localization
By Elise Ledur | October 10, 2024November 10, 2024 | Search Engine Optimization (SEO) Translation & Localization

Localization plays a crucial role, especially when it comes to SEO. Localization is not just about translating content, but about…

Read article

Navigating SEO Localization with Cultural Sensitivity

Earth, mobile and user representing SEO localization with cultural sensitivity
By Brunella Medawar | September 19, 2024September 15, 2024 | Digital Marketing Search Engine Optimization (SEO)

In today’s global digital landscape, businesses are focusing on SEO localization with cultural sensitivity to expand their online reach and…

Read article

Ethical Decision Making for SEO Best Practices

Illustration of the article Ethical Decision Making for SEO Best Practices
By Michael Martin | April 18, 2024April 18, 2024 | Search Engine Optimization (SEO)

Ethical decision making in SEO, broadly aligns with considerations in digital marketing ethics. When implementing Ethical Decision Making for SEO…

Read article

Mobile SEO A 10-Step Guide to Optimizing Your Website for Mobile

By Rosalyn Huie | February 23, 2024February 23, 2024 | Search Engine Optimization (SEO) Web technologies

Mobile SEO is key to optimizing your website for Google and other search engine queries.  Follow the mobile SEO checklist…

Read article

ChatGPT for Your SEO: Benefits and drawbacks

Using chatgpt for your seo
By Inès Akesbi | November 2, 2023November 6, 2023 | Machine learning & Artificial Intelligence Search Engine Optimization (SEO)

In this article, we will explore the benefits and drawbacks of using ChatGPT for your SEO strategy and content creation….

Read article

How Mobile Optimization Impacts SEO in 2023: Staying Competitive in the Age of Mobile Devices 

How Mobile Optimization Impacts SEO in 2023
By Yasmine Cherif Slimane | August 10, 2023August 10, 2023 | Search Engine Optimization (SEO)

In the context of contemporary search engine optimization (SEO), optimizing websites for mobile has gained considerable significance. Google’s ranking algorithm…

Read article

Why are UX and SEO important for your online business?

By Steven Ferreira | February 2, 2023February 2, 2023 | Search Engine Optimization (SEO) User Experience (UX)

You might wonder, how do UX and SEO work together? Business-wise, it is important to have a website that ranks…

Read article

SEO and Web Localization: How Are They Linked?

By Beatriz Arguello | August 18, 2022October 12, 2022 | Search Engine Optimization (SEO) Translation & Localization

As a part of the TCLoc master’s program, we learn about search engine optimization (SEO). But why is that the case? Here is the blog post that I wish existed when I asked myself that same question.
Like many other TCLoc students, I come from a translation background. As a result, the connection between translation and localization was instantly clear to me. However, knowing little about how SEO works, I was unsure about the correlation between the two. If this is also the case for you, keep reading!

Read article

Posts navigation

Older posts
  • Contact Us
  • Blog
  • Legal notice
  • Privacy Policy
  • Sitemap

Join us!

© Copyright 2025 - All rights reserved