Business Localization Strategy: Is it all Greek to Businesses? By Georgios Varounas | May 22, 2025May 22, 2025 | Globalization & Internationalization Localization A successful business localization strategy is essential as Internationalization creates services or products on a global scale. In the modern… Read article
Game Localization: Challenges and Practices for Global Success By Deniz Cinar | March 13, 2025March 13, 2025 | Globalization & Internationalization Translation & Localization The global gaming industry is booming, with millions of players across different cultures and languages. To thrive in this competitive… Read article
The Hidden Impact of Localization in a Globalized World By Deniz Cinar | February 20, 2025February 19, 2025 | Globalization & Internationalization Translation & Localization What is language or localization in a globalized world? Language is more than just a tool for communication; it shapes… Read article
Why Localization Is Key to Building Global Brands? By Susana Luque Gomez | February 13, 2025February 12, 2025 | Globalization & Internationalization Translation & Localization In today’s interconnected world, why localization is key to building global brands cannot be overstated. Businesses have the chance to… Read article
Internationalization vs. Localization: Key Global Strategies By Deniz Cinar | February 6, 2025February 5, 2025 | Globalization & Internationalization Translation & Localization In today’s globalized world, businesses must effectively communicate with diverse audiences to succeed. Internationalization vs. localization are essential strategies that… Read article
Localization trends: our top 5 for 2025 By Meryl Desveaux | January 16, 2025January 16, 2025 | Globalization & Internationalization Translation & Localization Web technologies The world of localization is changing quickly due to shifts in technology, strategies, and processes. Successful localization programs adapt and… Read article
Localization in animated films By Malú URZAIZ | December 26, 2024December 23, 2024 | Globalization & Internationalization Translation & Localization Animated films captivate audiences around the world not only through their compelling storytelling and visuals but also through careful localization…. Read article
Navigating Cultures: 4 Key Strategies for International Game Localization By Audrey Guerin | December 5, 2024December 4, 2024 | Globalization & Internationalization Translation & Localization The video game industry is rapidly expanding, generating $6 billion in 2023 alone. This growth is driven by an increasing… Read article
Netflix UX Design: How Algorithms Personalize and Adapt Streaming Content By Mariam Montes | November 28, 2024November 28, 2024 | Globalization & Internationalization User Experience (UX) In 2024, Netflix continues to lead the streaming industry by leveraging advanced algorithms to enhance user experience (UX) design. Furthermore,… Read article
Unlocking Global Opportunities through International Networking By Léo Gosselin | January 19, 2024January 19, 2024 | Globalization & Internationalization Technical communication and localization gather a wide range of activities, from translating software and content for global markets to simplifying… Read article
