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Tag: transcreation

Transcreation, an Essential Complement to Localisation

Transcreation is a combination of language, emotion and culture
By Juliette Malgouyard | February 6, 2017July 5, 2020 | Translation & Localization

What is transcreation? How is it different from translation and localisation? And what purpose does it serve? If you’re asking yourself these questions, keep reading for a short introduction to the wonderful world of transcreation!

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