Do you want to sell a product or service or collect more subscribers? A landing page will definitely help you to reach this goal. But how can you make users land on your landing page? It is actually pretty simple: when users click on a search engine optimized search result or on a link you provide them in an advertising e-mail or in a social media marketing campaign, they will be redirected to your landing page.
As a technical communicator, it’s your job to provide end users with all the information they need to safely, efficiently, and effectively use a product. To achieve this, your technical documentation not only needs to be correct and complete but it also needs to offer good usability. Let us see how a good usability test can help you.
Terminology is a very important part of the job of a technical communicator – whether it involves developing new terms for a project or following a pre-established list of terms. By using the rule “1 term = 1 concept”, the consistency of the content is maintained within documents, between documents, and between writers. This leads to improved quality as well as reduced costs and time, for both content development and translation.
Choosing the right path in the software industry might be confusing, especially for people with a non-technical background. Yet, the software industry offers numeros non-dev roles that are worth exploring. In this post, Valentin is sharing his experience with some of them.
As an English literature graduate who developed a rather unimaginable passion for technical writing many years ago, I was thrilled when I came across the Persona Method in Alan Cooper’s book “The Inmates Are Running The Asylum. Why High Tech Products Drive Us Crazy And How to Restore The Sanity” (1999).
Meet Ken De Wachter, the professional translator, technical writer, and trainer who will be instructing TCLoc students on how to use MadCap Software products. His experience with studying, teaching, and working in translation and technical communication makes him the perfect choice for our extracurricular course on one of the leading tools in the industry.
Joining the TCLoc community of instructors is Hilary Marsh, a content strategist with decades of experience and president of Content Company, a content and digital strategy consultancy. She is a leading expert on effective and efficient content creation, organization, and management. Having already created and taught graduate-level courses on content strategy, she is excited to share her experience and insight with TCLoc students and show them the important role content strategy plays in technical communication. In this article, she gives us a sneak peek of her course and shares with us the professional path that led her to where she is now.
The TCLoc master’s is proud to announce that it has joined once again the Adobe Tech Comm University Outreach Program. Thanks to this academic partnership with Adobe, TCLoc students will have access to the Adobe Technical Communication Suite in order to gain firsthand, practical experience with these leading software tools for creating and editing technical documentation.
